Month: September 2010

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• Look At This

Our first app is submitted to Apple Store

• By Audrey
• 21 September 2010

Apple loosens restrictions on third-party development tools

Apple has quietly loosened restrictions on third-party development tools in its apps, declaring it’ll permit all tools “as long as the resulting apps do not download any code.” 

Bottom line: Easier to make apps: good. Competition on tools: good. Even less barrier to entry in the App Store: may be not so good? 

http://www.gamasutra.com/view/news/30368/InDepth_iOS_Flash_Devs_Cautiously_Optimistic_Of_Apples_New_Tools_Policy.php

• By Audrey
• 15 September 2010

Apple and gaming on TV

http://games.venturebeat.com/2010/09/06/how-apple-could-undermine-console-gaming-via-tv-app-games/

• By Audrey
• 7 September 2010

Our own Guerilla Marketing

Jacobo joined our team today, from Madrid, to work on creating visibility on the market for our test app with clever use of social networks, partnerships, community building, PR, viral communication elements … Any other idea? If so let us know!

• By Audrey
• 7 September 2010

Interesting analysis on”Apple Gaming Collision course”

Interesting to read this analysis from Gamasutra on how Apple has entered the game industry.

http://www.gamasutra.com/view/news/30224/Analysis_Apple_Heading_Toward_A_Gaming_Collision_Course.php

• By Audrey
• 1 September 2010